Screenhead

Ohhhhh boy.

Folks, I’m going to advise you up front, what you’re about to see will be disturbing.

Because what you’re about to see may well involve greed on a level so blatant as to rival Enron.  You’re about to see the characters from the horrendous Twilight saga used to hawk Vitamin Water from Sobe.

You can find the ad directly below–I’ve brought it in from YouTube, where I found it in the first place–and watch all you like.  It is downright horrifying.

Oh, sure, the marketeer in me sees this as a great idea to hawk overpriced water to a bunch of tweenagers who are more than happy to plunk down mommy and daddy’s money to get their hands on this crap because they saw it in New Moon or whatever.  But the normal human being in me, the part that hasn’t been infected by marketing, understands that this is a godawful use of licensed characters to hawk product.

And that just cheapens us all.

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