Rob of Cockeyed hilariously re-worked the Atkins page of a Friday's menu, replaced their version with his, and managed to get twelve others to do the same, across the nation.
Hilarity, as they say, ensued.

Most creative part was the intentional misspelling of "Atkinz" to make it seem as if Friday's is trying to offer an ersatz version of the diet to its patrons. Tyler Durden would be so proud.
Menu Switch [Cockeyed, via Waxy]